1987
Year of foundation
Serroplast was founded in Rutigliano in 1987, born out of the Borracci family's passion for table grapes
Passionate
pioneers
since 1987
pioneers
since 1987
Innovative agricultural covering systems
The Serroplast
Group
Serroplast was founded in 1987 by the Borracci family and is now an international leader in the design and manufacture of agricultural covering systems, specialising in the protection of table grape vineyards.
The company offers a range of technologically advanced solutions, including multi-season plastic films, hail nets, installation accessories and customisable turnkey structures.
Each system is designed to meet the specific needs of farms, ensuring protection, efficiency and sustainability.
The use of vineyard cover systems, especially for table grape cultivation, is widespread in Italy and growing rapidly abroad, particularly in Spain, South America (Chile and Peru), South Africa and Australia.
The advantages of an
international player
The main advantages of using Serroplast covering systems include increased productivity of cultivated areas and fruit quality, protection of fruit from adverse environmental conditions, and reduced use of water resources and fertilisers, with a positive impact on the environment. Serroplast offers its customers a comprehensive service, with the help of strategic partners such as technical consultants, agronomists and installers.
Serroplast is a global leader in its field, serving numerous customers in over 10 countries. The first foreign markets are Peru, Chile, Spain and South Africa.
Serroplast is based in Rutigliano (BA), where it operates two production plants covering approximately 10,000 square metres. It is also present in Chile and Portugal through commercial companies.
Our
history
2000
Start of plastic film production
After years of analysis and research, the first production of protective plastic films begins
2009
First patent
First patent obtained and introduction of fully recyclable plastic sheets
2012
Second patent
The second patent obtained a 50% reduction in polyethylene production in plastic films, guaranteeing superior performance and long life
2015
Launch of SmartPac
An innovative, fully recyclable packaging solution used for storing grapes and small fruit over medium and long distances
2016
Optimisation of the Ecolight series
Reduction to just 9g of plastic per 100g of grapes
2017
International expansion
Serroplast arrives in Europe and South America with the design of vineyards made entirely of iron; more straightforward assembly and post-consumer suitability for the product's second life
2020
A new vision
The introduction of targeted agronomic advice for the strategic use of plastic film. Sheeting becomes a real technology at the service of farms
2024
DeA Capital joins the group
Taste of Italy 2, a private equity fund specialising in the agri-food sector managed by DeA Capital Alternative Funds SGR, has acquired 59% of Magel S.r.l. ("Serroplast") with the aim of accelerating its growth, including through international development
The Serroplast Group
worldwide
100% recyclable
vineyard covers
We believe in environmentally friendly production.
That’s why we have invested in research and development projects that can reduce our impact on the environment, starting with 100% recyclable packaging.